diff --git a/apps/client/public/locales/en-US/translation.json b/apps/client/public/locales/en-US/translation.json
index 7d4dbc79..3330f641 100644
--- a/apps/client/public/locales/en-US/translation.json
+++ b/apps/client/public/locales/en-US/translation.json
@@ -1143,6 +1143,7 @@
   "Current context size": "Current context size",
   "AI agent": "AI agent",
   "AI agent is typing…": "AI agent is typing…",
+  "{{name}} is typing…": "{{name}} is typing…",
   "Send": "Send",
   "Stop": "Stop",
   "Chat menu": "Chat menu",
diff --git a/apps/client/public/locales/ru-RU/translation.json b/apps/client/public/locales/ru-RU/translation.json
index 414e75b8..233ced69 100644
--- a/apps/client/public/locales/ru-RU/translation.json
+++ b/apps/client/public/locales/ru-RU/translation.json
@@ -666,6 +666,7 @@
   "AI search": "Поиск ИИ",
   "AI Answer": "Ответ ИИ",
   "Ask AI": "Спросить ИИ",
+  "{{name}} is typing…": "{{name}} печатает…",
   "AI is thinking...": "ИИ обрабатывает запрос...",
   "Thinking": "Думаю",
   "Ask a question...": "Задайте вопрос...",
diff --git a/apps/client/src/features/ai-chat/components/message-item.tsx b/apps/client/src/features/ai-chat/components/message-item.tsx
index e8709d5c..a0c37089 100644
--- a/apps/client/src/features/ai-chat/components/message-item.tsx
+++ b/apps/client/src/features/ai-chat/components/message-item.tsx
@@ -22,6 +22,11 @@ interface MessageItemProps {
    * UUIDs/routes in the assistant's markdown don't leak as clickable links.
    */
   neutralizeInternalLinks?: boolean;
+  /**
+   * Display name for the dimmed assistant label. Defaults to "AI agent" when
+   * absent; the public share passes the configured identity (agent role) name.
+   */
+  assistantName?: string;
 }
 
 /**
@@ -40,6 +45,7 @@ export default function MessageItem({
   message,
   showCitations = true,
   neutralizeInternalLinks = false,
+  assistantName,
 }: MessageItemProps) {
   const { t } = useTranslation();
   const isUser = message.role === "user";
@@ -61,7 +67,7 @@ export default function MessageItem({
   return (
     <Box className={classes.messageRow}>
       <Text size="xs" c="dimmed" mb={4}>
-        {t("AI agent")}
+        {assistantName?.trim() || t("AI agent")}
       </Text>
       {message.parts.map((part, index) => {
         if (part.type === "text") {
diff --git a/apps/client/src/features/ai-chat/components/message-list.tsx b/apps/client/src/features/ai-chat/components/message-list.tsx
index 3d9c5024..b4b4101d 100644
--- a/apps/client/src/features/ai-chat/components/message-list.tsx
+++ b/apps/client/src/features/ai-chat/components/message-list.tsx
@@ -30,6 +30,12 @@ interface MessageListProps {
    * UUIDs/routes don't leak as clickable links to anonymous readers.
    */
   neutralizeInternalLinks?: boolean;
+  /**
+   * Display name for the assistant's dimmed row label and typing indicator.
+   * Defaults to "AI agent" when absent. The public share passes the configured
+   * identity (agent role) name; the internal chat omits it.
+   */
+  assistantName?: string;
 }
 
 // Distance (px) from the bottom within which the viewport still counts as
@@ -67,6 +73,7 @@ export default function MessageList({
   emptyState,
   showCitations = true,
   neutralizeInternalLinks = false,
+  assistantName,
 }: MessageListProps) {
   const { t } = useTranslation();
   const viewportRef = useRef<HTMLDivElement>(null);
@@ -148,9 +155,10 @@ export default function MessageList({
             message={message}
             showCitations={showCitations}
             neutralizeInternalLinks={neutralizeInternalLinks}
+            assistantName={assistantName}
           />
         ))}
-        {typing && <TypingIndicator />}
+        {typing && <TypingIndicator assistantName={assistantName} />}
       </Stack>
     </ScrollArea>
   );
diff --git a/apps/client/src/features/ai-chat/components/typing-indicator.tsx b/apps/client/src/features/ai-chat/components/typing-indicator.tsx
index 443fe1e1..ba6c6db0 100644
--- a/apps/client/src/features/ai-chat/components/typing-indicator.tsx
+++ b/apps/client/src/features/ai-chat/components/typing-indicator.tsx
@@ -2,22 +2,33 @@ import { Box, Group, Text } from "@mantine/core";
 import { useTranslation } from "react-i18next";
 import classes from "@/features/ai-chat/components/ai-chat.module.css";
 
+interface TypingIndicatorProps {
+  /**
+   * Display name for the dimmed label and the "… is typing…" line. Defaults to
+   * "AI agent" when absent; the public share passes the configured identity
+   * (agent role) name.
+   */
+  assistantName?: string;
+}
+
 /**
- * Live "AI agent is typing…" placeholder shown while a turn is in flight but the
- * latest assistant message has no visible content yet (no rendered text/tool
- * parts). It covers the gap between sending and the first streamed token, and is
- * replaced by the real assistant message once content starts arriving.
+ * Live "… is typing…" placeholder shown while a turn is in flight but the latest
+ * assistant message has no visible content yet (no rendered text/tool parts). It
+ * covers the gap between sending and the first streamed token, and is replaced by
+ * the real assistant message once content starts arriving.
  *
- * Mirrors the assistant row layout in MessageItem (the dimmed "AI agent" label),
- * so it reads as the assistant's bubble taking shape.
+ * Mirrors the assistant row layout in MessageItem (the dimmed label), so it reads
+ * as the assistant's bubble taking shape. The label and typing line use the
+ * configured identity name when provided, otherwise the generic "AI agent".
  */
-export default function TypingIndicator() {
+export default function TypingIndicator({ assistantName }: TypingIndicatorProps) {
   const { t } = useTranslation();
+  const name = assistantName?.trim();
 
   return (
     <Box className={classes.messageRow}>
       <Text size="xs" c="dimmed" mb={4}>
-        {t("AI agent")}
+        {name || t("AI agent")}
       </Text>
       <Group gap={8} align="center">
         <span className={classes.typingDots} aria-hidden="true">
@@ -26,7 +37,7 @@ export default function TypingIndicator() {
           <span />
         </span>
         <Text size="sm" c="dimmed">
-          {t("AI agent is typing…")}
+          {name ? t("{{name}} is typing…", { name }) : t("AI agent is typing…")}
         </Text>
       </Group>
     </Box>
diff --git a/apps/client/src/features/share/components/share-ai-widget.tsx b/apps/client/src/features/share/components/share-ai-widget.tsx
index 5212e2c4..a75ad5fe 100644
--- a/apps/client/src/features/share/components/share-ai-widget.tsx
+++ b/apps/client/src/features/share/components/share-ai-widget.tsx
@@ -27,6 +27,8 @@ interface ShareAiWidgetProps {
   shareId: string;
   /** The page the reader currently has open (context for "this page"). */
   pageId: string;
+  /** Display name of the configured assistant identity; falls back to 'AI agent' when absent. */
+  assistantName?: string;
 }
 
 /**
@@ -47,7 +49,11 @@ interface ShareAiWidgetProps {
  * links (so internal UUIDs/auth-gated routes in the answer don't leak as
  * clickable links), and a documentation-focused empty state.
  */
-export default function ShareAiWidget({ shareId, pageId }: ShareAiWidgetProps) {
+export default function ShareAiWidget({
+  shareId,
+  pageId,
+  assistantName,
+}: ShareAiWidgetProps) {
   const { t } = useTranslation();
   const [open, setOpen] = useState(false);
   const [input, setInput] = useState("");
@@ -152,6 +158,7 @@ export default function ShareAiWidget({ shareId, pageId }: ShareAiWidgetProps) {
           <MessageList
             messages={messages}
             isStreaming={isStreaming}
+            assistantName={assistantName}
             showCitations={false}
             // Anonymous reader: neutralize internal/relative links in the
             // assistant's markdown so internal UUIDs/auth-gated routes don't
diff --git a/apps/client/src/features/share/types/share.types.ts b/apps/client/src/features/share/types/share.types.ts
index fd025a30..ad92acf5 100644
--- a/apps/client/src/features/share/types/share.types.ts
+++ b/apps/client/src/features/share/types/share.types.ts
@@ -45,6 +45,10 @@ export interface ISharedPage extends IShare {
   // Whether the anonymous public-share AI assistant is enabled for the
   // workspace (server-resolved). Gates the "Ask AI" widget.
   aiAssistant?: boolean;
+  // Display name of the configured assistant identity (agent role name), used
+  // to label the public-share chat. Null/absent when no identity is set →
+  // the widget falls back to the generic "AI agent" label.
+  aiAssistantName?: string | null;
 }
 
 export interface IShareForPage extends IShare {
diff --git a/apps/client/src/pages/share/shared-page.tsx b/apps/client/src/pages/share/shared-page.tsx
index bd4877fd..93b5c8f3 100644
--- a/apps/client/src/pages/share/shared-page.tsx
+++ b/apps/client/src/pages/share/shared-page.tsx
@@ -79,7 +79,11 @@ export default function SharedPage() {
       {/* Anonymous "Ask AI" widget — only when the workspace enables the
           public-share assistant (server-resolved flag on /shares/page-info). */}
       {data?.aiAssistant && data.share?.id && data.page?.id && (
-        <ShareAiWidget shareId={data.share.id} pageId={data.page.id} />
+        <ShareAiWidget
+          shareId={data.share.id}
+          pageId={data.page.id}
+          assistantName={data.aiAssistantName ?? undefined}
+        />
       )}
     </div>
   );